
Greenfield Investments in Hungary: Trends, Opportunities, and Incentives
The vast majority of greenfield investments in Hungary are concentrated in the battery and automotive industries. What Is a Greenfield Investment? A greenfield investment refers to a project that involves building an entirely new facility on previously undeveloped land. Unlike brownfield investments, which expand or modify existing infrastructure, greenfield projects start from scratch—constructing new manufacturing plants, warehouses, logistics hubs, or any production or service facility. These developments require significant capital, have long-term horizons, and bring substantial economic and social impact by creating jobs, developing infrastructure, increasing local tax revenues, and reshaping the structure of Hungary’s manufacturing sector. Where Is Investment in Hungary Most Active? Between 2020 and 2025, 64 companies announced greenfield investments in Hungary totaling over €21 billion. Several of these projects are set to begin operations by late 2025 or early 2026. Pest County (including Budapest) leads in the number of investments, with 19 companies choosing this logistically advantageous region. It’s followed by Hajdú-Bihar County with 10 investments and Borsod-Abaúj-Zemplén with 7. ...
